It was great seeing you in Vancouver!

Vancouver-area residents voted…and we were pleased to present: The Changing Nature of Online Fundraising by Steve MacLaughlin.  » Download the presentation

  • Date: February 17, 2009 
  • Time: 8:30 a.m. — 12:00 p.m.
  • Host Hotel: Marriot Vancouver, 1128 West Hastings Street, Vancouver, BC


Session and Speaker Details

The Changing Nature of Online Fundraising

There are three major trends impacting nonprofits today: The channels used to fundraise are changing, the people who donate are changing, and the giving experience is changing. We’ll discuss why integrated and multi-channel fundraising, engaging Generation X and Millennial donors, and moving beyond the donation page are critical.

Steve MacLaughlin
Steve MacLaughlin, a practice manager in Blackbaud's Consulting Services division, is responsible for leading Blackbaud's Internet services practice. Before joining Blackbaud, Mr. MacLaughlin spent more than eight years in the technology services sector, managing award-winning online projects with clients, such as the American College of Sports Medicine, BMW of North America, Butler University, Dow Chemical, Eli Lilly, Finish Line, Indiana University School of Medicine, NCAA, and Thomson. Mr. MacLaughlin earned both his undergraduate degree and a master's of science degree in interactive media from Indiana University.


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